Saturday, February 6, 2010

Contradict yourself why don't you?

1) How do you feel about the Dove Campaign for Real Beauty? 
I believe that females should be comfortable with their own unique selves and should stop being the cookie cut outs that most ads are advertising these days. The Dove Campaign for Real Beauty is standing by my strong belief and putting a message out there that every woman is beautiful in their won unique way and shouldn't try to adjust themselves to look like those photoshopped, airbrushed models in those thousands of millions of advertisements out there that are sending the wrong message. There is almost never an ad that promotes these same beliefs where a girl should be comfy in her own skin, and doesn't have to be beautiful by trying to be in someone else's. A beautiful message to all women out there.
2) How do you feel about the Axe Effect Campaign? Does it make you laugh hysterically or roll your eyes in disgust? Tell me why?

Every time I watch television and the Axe Effect Campaign comes on I laugh in disgust. This ad is ridiculous! Not only does it wrongly objectify women it also encourages the male ego to buy axe so they can what? Get tons of half naked girls to chase after them? Ridiculous. The worst part about the Axe Campaign Effect is that it completely contradicts another ad which is made by the same company, which is the Dove Beauty Campaign.
3) Do you think that a 'parent' company has some responsibility in ensure that all of their different sectors
uphold the same sort of beliefs and values? Tell me why or why not.
Yes, I do think that the parent company has complete responsibility in ensure that all of their different sectors uphold the same sort of beliefs and values. I think think because at first it is making insecure woman finally, more secure about their skin and who they are as a person but then the next second the axe campaign comes on,  completely contradicting the ad which the parent company also owns. Though the Axe Campaign is targeted to males only, if women see this, they can also be affected and disregard the passed ad about inner beauty. The parent company should have one message, different ads whether it be bad or good. Not two completely different ones that are sending millions of people different messages and confusing the crap out of them. 

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